Tuesday, December 18, 2012

Living Our Values

Is a snowy, seasonally-appropriate holiday season too much to ask?? Baltimore seems to think so...it's either been unusually warm, or just sort of rainy over here. At least I got to draw some snow for the Dec/Jan cover of The Progressive!

I was tasked with making a typographical cover about issue's theme, "Living Our Values".
All of the writers' values were wide-ranging, so at first I thought it'd be interesting to put different illustrations inside of the "Living Our Values" letterforms. However, I was disappointed to find that I couldn't get the letters big enough to actually be usable spaces for images!
So, after re-reading all the articles, I thought that the main connecting thread was a hope for a better future and a connection with the land/people/environment. I thought that a snowy, unspoiled new-years landscape, with a person just stepping out of of their cabin to enjoy the vista, might work as a symbol for a new beginning.

My AD thought so too, so I tried out some other variations! One of my ideas was to incorporate the sun as part of the Progressive title, and we ended up using it.

I submitted several color variations for the title--this was one of the other options that I liked, besides the red-lettered version which they ended up choosing.

Hand-lettering the whole thing (title included!) was a little intimidating at first, but I'm pleased with the result. I'd love to do more environment-based (or typography-based!) illustrations in the future. Thanks to my AD Nick Jehlen for the fun assignment--and I get to share the issue with lovely illustrators like Victo Ngai & Yuko Shimizu to boot! Happy Holidays guys!

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